Latest News & Public Notices

Rising up to 'support local'

01 May 2020

Coromandel communities are stepping up to support local businesses as they find creative ways to open shop and serve people, while meeting the Alert Level 3 requirements.

Picture: CoroEats owner Rhonda Te Moananui delivering food to the door in Coromandel Town.  

“I’ve been having a look online and I’m blown away by the ingenuity of our business people in finding ways to take and fill orders now that some are permitted,” says our Mayor Sandra Goudie.

“I’ve seen all sorts of shops advertising click-and-collect services on their Facebook pages and I’ve seen delivery services spring up like Coro Eats in Coromandel Town and Zip Zap Deliveries in Whitianga,” Mayor Sandra says.

“It’s been such a difficult time for so many of our small businesses under the lockdown and I would like to acknowledge the massive struggle they have all been through, Mayor Sandra says.

“If you can, look up your favourite local shops online or in the phone book and place an order – they’d love the business, even if it’s to order a voucher that you can use later on.”

"Finding ways to ‘support local’ is going to be critical as businesses across all sectors make adjustments over the next few months, and for the rest of the year," Mayor Sandra says.

“Many have been able to get through with the Government’s wage subsidy scheme, but still need to pay overheads such as rent, wages and material costs on limited cashflow. They need our support to get through at this time,” she says.

We’ve been inviting businesses that are open and compliant with the government requirements of Alert Level 3 to get in touch with us and we’ll list your details on tcdc.govt.nz/openforbusiness. If you would like us to help promote your business this way, please email dana.little@tcdc.govt.nz.

In this update:

  • MediaWorks $20 million advertising fund
  • Waikato Economic Radar - latest data on our region
  • Upcoming forums
  • Tourism industry update
  • Te Waka partner update
  • Update on Council projects
  • Mighty Waikato e-cookbook

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Waikato Economic Radar


The weekly Waikato Economic Radar collates and tracks key economic data to help understand the impact COVID-19 has had on our region.

This week, the radar is starting to build a broader picture on the impact on consumer spending in the recent weeks under Alert Level 4.

Weekly spending across the Waikato, as measured by card transactions, is down 57.5 per cent for the week to 19 April, compared to the same time last year.

What’s telling for our district is that while most areas of Waikato had seen consumer spending on food, liquor and pharmacy goods increase, compared to the same time last year, both ourselves and  fellow tourism district Taupo have seen decreases in all categories of spending – indicating the importance of the visitor industry’s contribution to our local economy. (See chart above).

The radar is created by Te Waka with the support of Waikato Regional Council economist Blair Keenan and is available to view  here

Upcoming construction and hospitality sector forums

We're looking to host two separate online forums to understand how the building/construction and hospitality sectors may operate in the medium to long-term.

The hospitality forum will help the cafes, restaurants and bars consider:
• How we work better together
• What life at Level 2 might look like including social distancing and event restrictions
• How we continue to process applications remotely
• Changes to business models and food control plans
• How you can get in touch with us for specific advice
• Potential scenarios for the sector in next 6 to 12 months and beyond

The construction forum will help planners, developers, builders and tradespeople consider:
• How we work together better
• What life at Level 2 might look like
• Council's process and timeframes for applications and inspections
• Council’s process for compliance
• Health and safety requirements on building sites
• Potential scenarios for the sector over the next 6 to 12 months and beyond

Both forums will be hosted by ZOOM and tentative dates are Tuesday 12 and Wednesday 13 May.

Please register your interest with dana.little@tcdc.govt.nz along with any questions you would like answered.

Events forum

A working group had been established for event organisers around the district to share ideas and information. Contact our District Events Coordinator kirstin.richmond@tcdc.govt.nz if you are interested in joining or to find out how Council can support your event going forward.

 

Tourism sector prepares for road to recovery

Businesses in our local visitor industry gathered online this week through a webinar hosted by our regional tourism organisation Destination Coromandel.

General Manager Hadley Dryden acknowledged the industry's struggles in this period, and encouraged businesses to start preparing for the road to recovery. 

Destination Coromandel is planning for when regional travel can resume, at least, with campaigns to promote The Coromandel to the domestic market initially. More information on the marketing strategy is shared below.

Now, more than ever, The Coromandel will need to punch above its weight as a destination, Mr Dryden says. 

In the meantime, there are two simple steps for tourism operators to stay connected and involved:

  1. Make sure you’re signed up to the Destination Coromandel industry newsletter  by scrolling to the bottom of the home page on  www.thecoromandel.com
  2. List your business on www.thecoromandel.com For the year ahead there’ll be no charge to list on as it looks to stimulate travel to The Coromandel. Sign up to be included here.

Marketing The Coromandel post-COVID-19

Destination Coromandel presented a flexible strategy that will enable the industry to respond to official travel advice and the corresponding COVID-19 Alert Levels. In brief they are:

Winter
As has occurred in the last two years, Destination Coromandel will continue the #goodforyoursoul winter campaign promoting local food, art and retail therapy, wellness experiences to our drive market (including Auckland, Waikato, Bay of Plenty). Activities and accommodation that are open can be included in the promotion.

How to Get Involved: Destination Coromandel is working on no-cost options for the industry to get involved regardless of whether travel can occur or not, so it can continue to promote The Coromandel #goodforyoursoul. 

Spring
Reactivate the 'Take it Easy' campaign that was paused in early March. This campaign combined previous shoulder season promotions for the Hauraki Rail Trail and Coromandel Coastal Walkway, and included other hike and bike options throughout the region. This is likely to appeal to those who want to escape (and maintain physical distance and stay within their bubbles).

How to Get Involved: The industry will be invited to work together to create packages profiled on www.thecoromandel.com so our target market can simply turn up and Take it Easy.

Summer
Destination Coromandel has never had a summer advertising campaign – instead, its core travel resources deliver travel information for these busy months (e.g www.thecoromandel.com). However summer will be the lifeline for many in our industry and critical to stimulating economic activity in our communities.

This is a great opportunity to promote our prime travel period to our key market and showcase The Coromandel good for your soul as a place Where Kiwis Holiday. Destination Coromandel will reallocate budget into a summer promotion before we push the increasingly popular - and arguably best time to visit – months of March and April 2021.

As with all campaigns, they will let you know how to get involved closer to the time.

Please note these plans are fluid and will be adapted as new information becomes available. The domestic and global travel environment (specifically trans-Tasman routes) will be monitored, with campaigns adapted accordingly. For now, please encourage as many of your industry peers to sign up to the Destination Coromandel newsletter and website thecoromandel.com

You can view a summary of Destination Coromandel's strategy here.

MediaWorks launches $20M advertising fund to help small businesses

MediaWorks has launched a $20 million advertising fund to help support small businesses, community organisations and new brands affected by COVID-19.

The fund will give those businesses access to free advertising space in local and national markets across the MediaWorks stable of radio, TV, outdoor and digital platforms between May-July - including Coromandel's More FM.

MediaWorks commercial director Glen Kyne says the fund is designed to support and stimulate those businesses as well as the New Zealand economy in the coming months.

"Research has shown that brands and businesses who invest in marketing and advertising during a downturn do considerably better when the market improves. The MediaWorks Media Fund will hopefully give businesses a well-deserved helping hand," he says.

The fund is available for small and medium-sized enterprises that are open for business, or able to trade on an e-commerce platform, as well as start-up businesses that meet the criteria. 

For more information visit mediafund.co.nz

 Te Waka pushes for completion of key infrastructure projects

This week, Waikato regional economic development agency Te Waka submitted to Government a list of key ‘shovel ready’ infrastructure projects across the Waikato region, for which it is seeking Government funding to help get our economy moving again. 

These projects are:
1. Finish the Waikato Expressway by completing the Piarere Extension
2. Accelerate the Hamilton to Auckland Corridor project
3. Enable rapid rail – Hamilton to Auckland
4. Complete the Southern Links project
5. Invest in improvements to State Highway 2 to open up the Coromandel
6. Enable a regional logistics strategy via connecting the Ruakura Inland Port
7. Investing in technology and business infrastructure

Te Waka Chief Executive Michael Bassett-Foss talks more about these projects and why they warrant an injection of capital on the Te Waka website here.

Stay in touch with the latest news from Te Waka by signing up to its newsletters here

Te Waka business support

Guidance for employers:
Te Waka offers general information about the employment space, including the support systems in place, in an article available here

Business information
Te Waka’s website has more Covid-19 links and important information for business on its website here

Connect and learn through a webinar 
Watch one of Te Waka’s recent webinars on a range of business support topics Upcoming topics include resilient leadership and how to adjust to change. Explore the webinars here

Business support is just a Zoom call away
Business advisors from Te Waka are now booking Zoom online meeting slots with Waikato business owners. Book now and chat to someone. Advisors can also talk by phone, if that is preferred. More information here  To secure a slot, call Te Waka on 07 857 0538; or email businessgrowth@tewaka.nz

  

Council infrastructure projects gear up

Work is resuming on some of the Coromandel’s capital projects where our Council staff and contractors can meet the government guidelines on operating during Alert Level 3.

“This is a welcome change because it means people are back at work, earning money, and we’re getting on the path to recovery,” our Mayor Sandra Goudie says.

“Our Council and our contractors are doing everything we can to generate economic activity in the Coromandel,” Mayor Sandra says. “But we have to be careful not to undo the hard work that we’ve all done to stop COVID-19 from spreading.”

Projects resuming
Coromandel Town main street roadway improvements. 
Amodeo Bay: Captain Amodeo Road - storm damage slip remediation to resume next week.
Whangapoua - Tangiora Ave – completion of dish-channel works.
Kuaotunu: Blackjack Road – realignment of about 200 metres of road about half-way along Blackjack Rd.
Whitianga: skate park – design work nearing completion. Then the construction job will go out for tender in order for work to start in the 2020/21 financial year (begins 1 July).
Hot Water Beach - sealing of the Domain car park to resume next week.
Tairua and Pauanui: The upgrade to the drinking water treatment plants resumes, part of our Council’s project to ensure compliance with the NZ Drinking Water Standards. tcdc.govt.nz/dws
Whangamata: Sealing of Wentworth Valley Rd. Pre-winter works will resume, with finishing of the roadway and sealing expected in the spring.
Whangamata: skate park – work was approximately 90 per cent finished when Alert Level 4 began. We are looking for a suitable contractor to finish the remaining work.
Thames: Rhodes Park grandstand – maintenance work in the public changing room areas and some structural work. Expected to resume next week.
Thames: Kerb and channel cleaning.
Tapu-Coroglen Road: grading and drainage work.
• De-sludging at wastewater treatment plant ponds.
• NZ Transport Agency has begun work to build a rock wall to protect a coastal section of State Highway 25 near Kereta (pictured above), about 24km south of Coromandel Town.

Cooking up a Mighty Waikato e-cookbook


Tourism Waikato is sponsoring an e-cook book which will take readers on a journey across the mighty Waikato region, from the mountains to the sea, stopping off at key locations and foodie hot spots on the way.

 

The e-cook book is aiming to promote key food and drink businesses in the Coromandel and to encourage people to support them and plan to visit as soon as they’re able from level 3 onwards (where possible).

 

If you run a food or drink business, share your favourite recipe and be featured in the book.

 

But get in soon, because the e-cook book is getting close to publication.

 

Send the following information to activation18@waikatoregion.govt.nz in order to be featured. Alternatively, you can Whatsapp images to  0221828860

 

• Business story of how you came to be/mission
• Recipe/s and photo/s of your signature/popular dish
• Photos of business (this could include building, staff, owners etc)
• Your logo
• Website address
• Social media handle/s
• Location and address of establishment
• Telephone number

 Job-matching website for Waikato 


Waikato.nxtstep.co.nz is a free job-matching website to match employers and job-seekers across the Waikato region.

Waikato Nxtstep was created by the Cambridge Business Chamber, in collaboration with Te Waka.

Creators say  because the site's sole focus is our local region, they hope it will help find solutions fast for Waikato families, neighbours and friends and help us all pull together to keep our local economy going.

To access the site https://waikato.nxtstep.co.nz